Broadway Week is an annual tradition for locals and visitors alike, a chance to get 2-for-1 tickets to even the most popular Broadway shows. In this article, we’ll tell you how Broadway Week works and other ways to get cheap tickets, as well as information about programs like NYC Restaurant Week and NYC Must-See Week, which offers discounts to museums and other attractions.
What’s New for Broadway Week 2026
Broadway Week is always a very popular time for New York theater lovers. It offers a chance to see some of Broadway’s most popular shows at a steep discount, and it’s a chance to celebrate all things theater. In 2026, Broadway Week returns January 20 to February 12. Last year 24 shows participated, including long-running hits like The Book of Mormon and Wicked and newer shows like The Outsiders, Stranger Things, Buena Vista Social Club, and even Oh, Mary! Get tickets while you can, because this offer can sell out! Check back on January 7, 2026 for this year's promo codes and what shows are participating.
Broadway Shows Participating in 2026 NYC Broadway Week
Check back on January 7, 2026! In 2025, 24 shows participated: The Book of Mormon, Six, Aladdin, Buena Vista Social Club, Cabaret, Chicago, Death Becomes Her, Maybe Happy Ending, Mamma Mia!, Moulin Rouge, Wicked, Harry Potter and the Cursed Child, Hell’s Kitchen, Hadestown, & Juliet, The Great Gatsby, MJ the Musical, Punch, Jeff Ross, Stranger Things, The Outsiders, Operation Mincemeat, The Lion King, and Oh, Mary! all offered 2-for-1 tickets.
NYC Broadway Week
Broadway Week runs twice a year in New York City and offers 2 for 1 ticket deals for many Broadway shows. There is also an off-Broadway week, which gives discounts for off-Broadway shows. The names are a bit of a happy misnomer as the discounts actually last for several weeks. And NYC Off-Broadway Week will run February 16 - March 12, with more info to be announced on February 3, 2026.
NYC Restaurant Week
Another popular biannual program is Restaurant Week (which also runs for longer than a week), when participating restaurants – including many in the theater district – offer special menus at a discount price. Specific dates vary each year.
NYC Must-See Week
NYC Must-See Week offers 2-for-1 tickets to museums and attractions like Madame Tussauds, the Bronx Zoo, Brooklyn Botanical Garden, One World Observatory, Empire State Building, and many many more. Specific dates vary each year.
Cheap Tickets
If you’re not lucky enough to visit New York when the NYC Broadway Week program is being offered, don’t despair! There are many other ways for audiences to get discounted Broadway tickets. Here’s a few of them:
TKTS: TKTS booths are located in the heart of Times Square and in Lincoln Center and offer same-day discount tickets. Depending on the time of year, even Tony Award winning shows like Moulin Rouge and The Book of Mormon offer discounted seats. In Times Square, the TKTS booth is located beneath the giant red steps at 7th Avenue and 47th Street. You can’t miss it.
TodayTix: The TodayTix app sells tickets for Broadway, off-Broadway, off-off-Broadway and other live performance shows. It also offers exclusive discounts and flash sales.
Theatermania: Theatermania sells tickets to live theater on Broadway, Off-Broadway, and Off-Off-Broadway, and it also offers discount theater tickets to certain shows.
Playbill Discounts: Playbill is a popular website for theater entertainment news, show information, merchandise, and job postings. It also offers discount tickets to Broadway and off-Broadway shows.
BroadwayBox: BroadwayBox offers discount codes to buy cheap Broadway and off-Broadway tickets and allows guests to search by genre or categories like Tony Award winners.
Rush and Lottery tickets: Many Broadway shows offer rush and lottery tickets at a discounted price, and many of these lotteries can be entered digitally. Check out our Broadway Lottery article to see which shows offer these discounted seats.
Standing Room Only: Some shows offer Standing Room Only (SRO) tickets at a discount on days when the performance is sold out. Usually these spots are located at the back of the orchestra. & Juliet, Chicago, and Six: The Musical are currently offering SRO tickets.
Student and Young People’s Discounts: Many off-Broadway nonprofit theaters offer discounts to students and young people. Second Stage, MTC, Roundabout, Atlantic Theatre Company, and Lincoln Center all have these programs.
TDF: TDF requires a $40 yearly membership fee, but offers serious discounts to many Broadway and off-Broadway shows for those who qualify. To join, you must belong to any of the following groups: students, teachers/faculty, 30 and younger, 62 and older, union members, retirees, individuals on federal disability, government employees/civil servants, staff members of not-for-profit organizations, non-exempt employees, artists/arts professionals, members of the armed forces, veterans, freelancers/self-employed, clergy, or Times Square Alliance Crossroads subscribers.
American Express: While you may not get discounted tickets through this service, card members of American Express are often offered early pre-sale opportunities or preferred seating for hit shows.
Broadway and Off-Broadway Shows
Want to know what’s playing on the Great White Way right now? Check out our articles on the Top Broadway Shows and Best Off-Broadway Shows to find the perfect Broadway show for you – there’s everything from beloved classics like The Lion King to magic shows and musical parodies!
Broadway Week FAQs
When Is Broadway Week? Broadway Week returns January 20 to February 12, 2026.
How To Get Broadway Week Tickets? Simply enter the promo code when purchasing tickets through the official ticket seller for each show. Depending on the show, that will be Telecharge, Ticketmaster, Seatgeek, Criterion, Broadway Direct, or ATG. Or just click “buy tickets” on the official Broadway Week website, and it will automatically apply the discount code for you.
What Shows Offer 2 for 1 During Broadway Week? Check back soon for participating shows.
What Are Broadway 2026 Codes? Check back on January 7 for promo codes for 2026.
